Social Media Trends to Watch for 2023

In 2022, the global influencer market was valued at a record $16.4 billion, with major changes to the social media industry, from the Twitter takeover to the much anticipated announcement of YouTube Shorts. So, as we head into the new year, what are the hot influencer trends you should have on your radar? Influencer marketing guru and CEO of Sway Group, Danielle Wiley, shares her predictions for the year ahead and what they mean for consumers. Learn more at