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Prescott is Arizona’s Official Christmas City!

The 13th Annual New Year’s Eve Boot Drop will be held Saturday, December 31, 2023, on historic Whiskey Row in downtown Prescott. This jubilant celebration on Montezuma Street starts at 8:00 pm New Year’s Eve and goes until 12:30am New Year’s Day. The Boot Drop is fun for all ages, with boot drops at 10pm and midnight. Participants can count down as the 6-foot tall, lighted cowboy boot is lowered from the Palace Building. The event also features live music, fireworks, food and giveaways. Admission is free. For more information visit