Before you head out for your back-to-school shopping trip, learn why mom and lifestyle influencer Kathy Buccio is teaming up with Lands’ End to share some great back-to-school fashion trends. You’ll discover patterns packed with personality. Bags big on function, in sizes for kids at every stage. Smart designs, down to the pockets that fit full-size water bottles. Learn how kids can make it their own with a monogrammed icon, initials, the dog’s name…you dream it, Lands’ End will stitch it. Get 50% off all backpack and lunchboxes plus 40% off everything else on Lands’ End.com from July 16-18. For more information visit www.LandsEnd.com.