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Awards at Both National and Regional Level Indicate B2b Writing Excellence
Washington, DC (PRWEB) August 21, 2014
Credit Union Strategy & Performance (CUSP), a quarterly publication from Callahan & Associates, received three Azbee Awards of Excellence from the American Society of Business Publication Editors (ASBPE).
The Azbee Awards recognizes excellence in editorial quality for publications while looking for quality of writing, reporting, editing and overall value to readers. For fifty years the Azbee Awards of Excellence has been a highly competitive recognition program for business-to-business, trade association, and professional publications.
CUSP received awards in the following Azbee Categories:
Humorous/Fun Department: National bronze and Mid-Atlantic region silver for Diversions
The recurring Diversions section of CUSP provides ideas and best practices from both inside and outside the credit union industry that executives can apply at their own cooperatives. Winners for this category were selected based on relevance to readers, reader interest, writing quality, editing, research, and presentation of the content. Leigh Anne Terry, Talent Development, and Erik Payne, Writer, were named on the award for their continuing contributions to the section.
Company Profile Long: Mid-Atlantic region silver for When the Grass is Really Greener
In the feature, Aaron Pugh, Managing Editor, explores how Maps Credit Union uses Credit Union Service Organizations to provide stability and increase opportunity for the cooperative. Winners in this category were chosen based on depth of information, quality of writing and reporting, quality and use of sources, value to the reader, and presentation.
Winning awards in both the national and regional competition is a testament to the hard work and dedication writers like Aaron, Leigh Anne, and Erik put into CUSP every quarter, said Jon Jeffreys, Managing Partner at Callahan & Associates. It shows we arent just putting out top-of-mind content, but that we are doing it in an in-depth and engaging way so readers come away with maximum value from every issue.
For information on receiving CUSP, please call 1-800-446-7453 or visit Callahan.com.
Callahan & Associates is dedicated to helping the credit union industry thrive. Our team of experts provides leading research, analytics, networking and consulting solutions. More than 4,000 credit unions and industry suppliers rely on us for the latest data, actionable insights and benchmarking tools to develop their unique competitive advantages and achieve their strategic goals. Our nearly 30 year history has enabled us to build an unparalleled knowledge transfer consortium which connects the industrys best minds. To learn how you can join Callahans network, please visit http://www.callahan.com.
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