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SOURCE SmartTray International, LLC
SmartTray X1™ transforms decades old food tray design into tech-friendly tray tables, making in-flight time more productive and using PEDs more convenient and easy
PHOENIX, July 14, 2014 /PRNewswire/ -- SmartTray International, LLC, announced today the launch of its SmartTray X1™ innovative and elegant tray table on Asia Atlantic Airlines Boeing 767-300ER aircraft, premium economy class seats. SmartTray X1™ tray tables have made headlines around the globe with their simple groove design that holds traveler's brought-on-board tablets, e-readers and smart phones, giving passengers a hands-free experience while freeing up much needed tray table space.
Bobby Haque, President of Asia Atlantic Airlines said: "We are always looking for ways to give our customers a better in-flight experience and are certain that they will appreciate the extra convenience and much needed space for other items purchased or brought onboard."
"We applaud Asia Atlantic Airlines' management in taking a leadership position in Asia to give its customers an innovative tray table that makes using PEDs hands-free possible, makes inflight time more productive for their business travelers, and frees up space for meals, beverages and other items at the same time," said Nick Pajic, President & CEO of SmartTray International.
Dretloh Aircraft Supply, Inc., based in Anaheim California, was selected by Asia Atlantic Airlines to refurbish seats and food tray tables on their Boeing 767-300ER airplanes. Randy Holte, the President of Dretloh, said: "We are very proud and excited to work with Asia Atlantic Airlines and SmartTray on this exciting launch. With more than 760 million people around the globe forecasted to own tablet devices by 2016, it is only a matter of time before all airlines recognize the needs of air travelers for a tray table that reflects the way people travel today."
SmartTray partnered with Satterfield Aerospace for final engineering and FAA certification of SmartTray X2™ proprietary tray table product line; Dretloh Aircraft Supply Inc., for manufacturing and final assembly of tray tables; and Clear Channel Airports, a division of Clear Channel Outdoor Holdings, Inc., to help airlines monetize onboard incremental ad revenue opportunities with SmartTray's turnkey lucrative ad revenue sharing programs.
Asia Atlantic Airlines is a dynamic new force in Asia's airline industry. A chartered airline alliance between Japan's H.I.S. Group and Thailand's Baiyoke Group of Hotels is strategically located in Bangkok. The fleet of Boeing 767-300ER aircraft will serve passengers traveling between Thailand and Japan, through Suvarnabhumi International Airport, Tokyo (Narita), and Osaka (Kansai). Asia Atlantic Airlines is continually expanding its fleet to service routes throughout the region. For more information please visit: www.AsiaAtlanticAirlines.com.
22nd Floor, Ocean Tower II,
75/41-42 Sukhumvit 19, Bangkok 10110,
Tel: +66 (0)2 260 9494 Fax: +66 (0)2 661 7970
SmartTray International, LLC, is an innovation leader and pioneer of proprietary, simple, practical, low cost, tablet device in-flight entertainment (IFE) platforms designed to greatly enhance travelers' experience and make the cabin safer for passengers and inflight crews. SmartTray products transform ordinary food tray tables into work and play stations, theaters, libraries and stowage compartments for tablet devices with lots of room left for snacks and drinks. SmartTray is privately owned. For more information, please visit www.thesmarttray.com.
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