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Build-Your-Own Cinnamon Roll Bakery Readies for Expansion; Unveils Preview of Brand Identity and Bakery Design
BERKELEY, Calif., June 24, 2014 /PRNewswire/ -- Emerging franchise Cinnaholic (www.cinnaholic.com), recently appearing on ABC's "Shark Tank" as the first build-your-own cinnamon roll bakery, announces its new prototype, equipped with a modern design, flexible footprint and space to accommodate dine-in and on-the-go guests. The new prototype, which features an option to serve gourmet coffee to guests, is the next step in expanding the franchise, which has plans to grow to 100 units in the next few years.
"We feel like the enhanced store experience will allow us to deliver the unique atmosphere of our Berkeley storefront to prospective owners," explains Florian Radke, co-founder of Cinnaholic. "This new prototype and design mirrors the look and feel of our original storefront and is the culmination of tremendous research and creative execution by our franchise development team. We look forward to taking this step toward meeting consumer demand around the country."
The new prototype, which was created to serve retail spaces 700 – 1,200 square feet, will feature a modern design and Cinnaholic's recognizable branding and design. With a low point-of entry, specifically an investment of $100,000 to $250,000, the franchise is ideal for multi-unit operators or entrepreneurs interested in single-units. With an inviting lounge and Cinnaholic's line-up of 100 percent vegan, lactose-free, egg-free and cholesterol-free cinnamon rolls, featuring more than 30 icings and toppings, the brand's offerings are accessible to a variety of consumers, including those with dietary needs.
Since appearing on the ABC reality show "Shark Tank," the company has been inundated with franchise sales leads and is in conversations with individuals interested in joining the brand from the ground floor of its expansion. With plans to grow to 100 units around the country over the next five years, Cinnaholic joins other specialty restaurants in the mass lifestyle shift toward healthier menu options.
"What makes this franchise opportunity unique is that entrepreneurs have the opportunity to be on the forefront of a shift in the way the restaurant industry accommodates people with dietary needs and restrictions," says Spencer Reid, vice president of Atlanta Franchise Group, Cinnaholic's franchise development company. "Long gone are the days of pre-packaged desserts loaded down with preservatives and unhealthy additives. Investors like being behind a concept that has legs, and with the new prototype and full-service corporate support team, we are prepared to assist franchisees looking to develop their own Cinnaholic."
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