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SOURCE Blue Cross Blue Shield of Illinois
New Blue Cross and Blue Shield of Illinois Website Offers Tools in English and Spanish as Open Enrollment Approaches
CHICAGO, Sept. 17, 2013 /PRNewswire-USNewswire/ -- With open enrollment for the new health care marketplace just days away, data from Blue Cross and Blue Shield of Illinois (BCBSIL) suggest that consumers still have many questions about what the Affordable Care Act (ACA) means for them and their families. Through more than 5,783 calls to BCBSIL's customer service center over the past four months, questions were most frequently asked by consumers about:
In response to these and other questions about health care reform, BCBSIL has launched bcbsil.com/reformandyou.
The site offers video tutorials, online seminars and fact sheets in English and Spanish. Consumers will find answers to questions about employer coverage, how to enroll for coverage through the online healthcare marketplace, and how an individual's health care options may be impacted by the law.
The site also features Ask Ivy, a virtual navigator that helps guide consumers to pages where they can find the information they need to answer their health reform questions.
"Open enrollment will bring many new choices and decisions for consumers. We will be there every step of the way, providing information to consumers wherever they may be – online, by phone, through mobile texts and through in person events," said, Opella Ernest, M.D., chief medical officer, BCBSIL.
BCBSIL is also engaging with consumers through mobile devices and social media to help improve health literacy with Twitter, Facebook and YouTube pages featuring videos, health tips, games, community activities and feedback opportunities to help build consumer awareness of health issues and benefits options. To learn more about these issues and Blue Cross and Blue Shield of IL health plans, please visit bcbsil.com/reformandyou or call 800-544-4597 (M-F 8 am to 5 pm CT)
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